We normally associate lust with some form of sexual immorality, which in a lot of cases, it's true. Jesus told us that man who lusts after a woman commits adultry in his heart (Matthew 5:28). We do not associate lust with wanting more of something. We want more money to spend like its nothing. We want more fame so people can recognize us as we hit the streets. If you struggle with some form of lust, read these words from John Owen and let the Holy Spirit speak to you:
Bring your lust to the gospel. Not for relief, but for further conviction of your guilt. Look on Him whom you have pierced, and let it trouble you. Say to your soul, "What have I done? What love, what mercy, what blood, what grace have I despised and trampled on! Is this how I pay back the Father for his love? Is this how I thank the Son for His blood? Is this how I respond to the Holy Spirit for His grace? Have I defiled the heart that Christ died to wash, and the Holy Spirit has chosen to dwell in? How can I keep myself out of the dust? What can I say to the dear Lord Jesus? How shall I hold up my head with any boldness before Him? Do I coutn fellowship with Him of so little value that, for this vile lust's sake, I have hardly left Him any room in my heart? How shall I escape if I neglect so great salvation?
The Mortification of Sin